photos: © TDWSport.com
HTC-Highroad Vehicles
PROJECT DETAILS
Utilizing the same graphic elements developed in the HTC-Highroad cycling kit, the team’s vehicles become a modern execution of a classic concept. The result is a bold and sleek look that commands attention even in the very colorful caravan of the pro peloton, and extends the team’s unique branding throughout the roads of Europe’s Grand Tour races.
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